The “YouTube style of politics” in S’pore?

On 4 July 2008, Channel NewsAsia reported:

Minister for Community Development, Youth and Sports Vivian Balakrishnan has said the Internet will change the way politics is conducted, and the challenge now is how to engage with what he called the “YouTube generation”.

Vivian Balakrishnan, Minister for Community, Youth and Sports, was reported to have said:

I think we will get into the ‘YouTube’ style of politics, which means it’s multimedia. It’s no longer enough to just talk, you must have moving images, you must have sound, you must have music.

And if it makes an impact, you will get millions of hits. And if it’s true but boring, without multimedia, then no one’s going to watch it. (CNA)

What are your views on this? Is the People’s Action Party or the Government ready to allow political films or political / election campaigning involving multimedia? If so, what impact will this have on election results – for both the ruling PAP and the opposition parties?

Video excerpt of Vivian Balakrishnan’s speech (English part of speech included):

Please discuss.

Read also: “Stolen star shines an unflattering light” by Alex Au.


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