Humble hawker couple offering affordable drinks for decades despite staggering inflation

Goh Kai Suah and Chua Choon Huay, a charming hawker couple at the Kovan 209 Market & Food Centre in Singapore, have been selling affordable beverages since 1984 despite rising inflation. Their drinks, including soya bean milk and bird’s nest drinks, are priced as low as S$0.30 a cup, yet maintain top-notch quality. The couple operates on the basic economics principle of selling high quantities at low prices, and the business has garnered a strong following among customers for their humble attitude and dedication to serving the community.