What better way to pass the time at the office than to start planning your next holiday? KAYAK (KAYAK.sg), the world’s leading travel search engine, analysed users’ travel search data during regular work hours to confirm relevant behaviours.
Results show that 55% of Singaporean travellers plan their trips during 9am - 6pm on weekdays, right within work hours. Throughout the work day, peak hours for travel searches occur in the hours just after lunch. A significant 18% of Singaporeans make travel searches between 1pm - 3pm right after returning to the office from their midday lunch breaks.
Perhaps they’re inspired by their lunchtime conversations - or maybe they simply aren’t quite ready to return to the reality of work. KAYAK’s data also reveals popular destinations that interest Singaporean travellers during work hours, with perennial favourites Bangkok, Taipei and Seoul among their top three choices.
KAYAK helps millions of travellers around the globe make confident travel decisions. As the world’s leading travel search engine, KAYAK searches other sites to show travellers the information they need to find the right flights, hotels, rental cars and holiday packages. KAYAK is an independently managed subsidiary of Booking Holdings (NASDAQ: BKNG).
To give work-weary Singaporean travellers something to dream about, KAYAK today launches Desktop Escape, a desktop app to inspire and help them get through work days.
The free app provides stunning imagery from 90+ global destinations to be shown as desktop backgrounds. Not only do these desktop images serve as inspiration for the next holiday, but it also allows Singaporeans to book the cheapest flights to each destination at the click of a button - literally taking them there.
Available for both PC and Mac users, the app highlights the cheapest flight options to the highlighted destinations with a simple click of a button.
Users can choose the frequency at which their background image refreshes based on their preferences, from hourly up to weekly inspiration – and by simply clicking the ‘Escape’ button they will be directed to the KAYAK.sg website where they can quickly book their dream holiday. Not only that, the app also provides helpful travel tips and suggestions to help Singaporean travellers make the most of their adventures away.
Whey Han Tan, Regional Manager, Southeast Asia of KAYAK, comments: “Our data shows that Singaporeans are not shy about planning their travel from work, with more than half the people making bookings during working hours. With so many people in Singapore daydreaming about their next holiday, therefore KAYAK want to encourage travellers through the KAYAK’s Desktop Escape. We believe it is a great desktop application that provides travel inspiration and helps turn a dream ‘escape’ into a reality.”
You can find out more about KAYAK Desktop Escape and download it now to experience the app.