Creative Technology Founder, Sim Wong Hoo passes away at the age of 67

Creative Technology Founder, Sim Wong Hoo passes away at the age of 67

SINGAPORE — Founder of Creative Technology Ltd and the creator of the Sound Blaster computer sound cards, Mr Sim Wong Hoo, passed away peacefully at the age of 67 on Wednesday (4 Jan).

The board of directors of Creative Technology Ltd (Creative) announced the passing of its Chairman and Chief Executive Officer on Thursday morning.

“On behalf of all staff of the Company, the Board expresses its deepest sorrow over the death of Mr Sim and conveys its condolences to his family. The Board also expresses its heartfelt gratitude for the immense contributions to the Company by Mr Sim during his tenure as the Chairman and Chief Executive Officer of the Company.”

Mr Sim founded Creative in 1981 and has been its Chairman and Chief Executive Officer since its inception.

The company noted that Mr Sim has played an instrumental role in developing the business and has provided the Company with strong leadership and vision.

“Under his guidance, the Company became famous for the Sound Blaster sound cards and is a worldwide leader in digital entertainment products. The Company also launched the multimedia revolution that drives digital entertainment with cutting-edge audio solutions which include premium wireless speakers, wireless headphones, powerful audiophile-grade amplifiers and digital audio converters, and next-generation home-theatre systems.”

Following Mr Sim’s demise, the board of directors has, during this transition period, appointed Mr Lee Kheng Nam, Lead Independent Non-Executive Director, as acting Chairman, and Mr Ng Kai Wa, Independent Non-Executive Director, as acting Vice Chairman.

The Board has also appointed Mr Song Siow Hui, President of the Company’s Creative Labs Business Unit, interim Chief Executive Officer.

“I have known and worked with Mr Sim for over 30 years. This is a sad and sudden development and we feel a great loss especially since Mr Sim and I recently had extensive discussions on the future direction of the Company. During those discussions, Mr Sim was full of fresh vision. Even on the night before, he had a long discussion with the Engineering team and was scheduled to meet with the Online Sales team the next day. The best thing to do now is to ensure the continued smooth running of the Company, and also to execute and realise the vision and strategy that Mr Sim had for the Company,” said interim Chief Executive Officer, Mr. Song Siow Hui.

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