Over a third (38 per cent) of women working in the IT and tech industry claim that a lack of females in the sector made them wary of entering the profession, according to Kaspersky’s latest Women in Tech report titled ‘Where are we now? Understanding the evolution of women in technology‘.

Highlighting the importance of role models in the quest for gender diversity in the technology industry, the research also found that only 19 per cent of women currently working in the sector were encouraged to take up a role in IT or technology by a female role model.

The research, involving 13,000 men and women working in IT, found that almost half of women (43 per cent) had to find their role through their own research. A further third (33 per cent) were encouraged into tech during their education thanks to their school, college, or university.

According to Kaspersky, these results show early signs of change at the grassroots stage, but that a current lack of female representation is still a key barrier to achieving a diverse workforce.

Despite positive steps to reverse gender stereotypes within the industry, to shake-up organizational structures, and to shift cultural attitudes, there is only so much change that can be affected without more female representation.

If there aren’t examples to follow, there isn’t a clear path for young women to take them from education, through to the industry, and then into senior roles further along in their career.

“The results demonstrate a significant issue, highlighting the force of the ‘snowball effect’ if it travels in the wrong direction. For the women surveyed that had to take a leap of faith into the sector when there are so few examples of females who have trailblazed before them, it would have been incredibly daunting,” said Evgeniya Naumova, Vice President of the Global Sales Network at Kaspersky.

“But the research also draws a line and highlights the possibilities if there is a more positive shift in the future. Having more females working within the industry could set an example and reassure others around certain fears associated with gender inequality. This could provide the catalyst that truly accelerates the change that is desperately needed,” she added.

Females can lead the way for other females

The research findings also support the view that females can lead the way for other females.

Kaspersky noted that increasing the number of role models in IT will demonstrate to future entrants the skills and benefits that can be attained from a career in the sector.

Of those surveyed, 44 per cent earmarked problem-solving skills as a prime example, while 40 per cent simply allude to the positive salaries that can be achieved.

Unfortunately, these positives are not currently being filtered down to young women interested in technology as a career. If this picture is improved, however, more women will enter the industry and excel, thus becoming role models themselves – a positive snowball effect in motion.

Dr Patricia Gestoso, Head of Scientific Customer Support at BIOVIA and Ada’s List member, believes there are many ways to change the narrative for women, beginning with “demystifying the belief that all IT jobs are about coding”.

“There are a wealth of other opportunities such as product management, project management, UX design, support, and training. It’s also important to highlight the advantages of a career in tech. Whilst tech careers are usually marketed by hard skills exclusively such as maths, computers and logic, it’s important to highlight that skills such as collaboration, communication, and customer skills are key to a variety of tech roles,” she explained.

Kaspersky to hold special online event with Ada’s List to discuss the findings from its report

By taking steps now to ensure that more women not only enter the space, but progress in it, will see these women become a guiding light to usher in future generations, said Kaspersky.

With all of the progress achieved in this area so far, the discussion needs to continue so that true gender equality can be reached.

International Women’s Day (8 March) is an important event that celebrates the achievements of women and allows others to stand up with them.

To empower and champion women, Kaspersky along with Ada’s List will be hosting a special online event on Thursday (4 Mar) to discuss the findings from the report in greater detail, and share the opportunities as well as the challenges for women to overcome in the industry.

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