Thanks to the generous support of businesses, charitable organisations, and community groups, over 4,000 parents and children have benefitted from UNICEF Hong Kong’s ‘for every child, hygiene‘ campaign, which was launched in March.
Hong Kong has gone through waves of COVID-19 outbreak, but the relevant frontline work has been making good progress during tough times last month.
In addition, 500,000 child face masks have already been distributed to grassroots families enrolled in ‘for every child, hygiene’.
These masks were part of the one million child face masks donated by Martin Lee Ka-shing, co-chairman of Henderson Land Development – one of the largest property developers in Hong Kong – through the Henderson Development Anti-Epidemic Fund.
The remaining 500,000 child masks (10,000 boxes) will be made available to the general public through a random draw. The draw is limited to a quota of 10,000 parents or caregivers and opens for registration today (28 April).
Following weeks of preparation, the UNICEF HK online registration system opens today until 5 May 2020.
The registration process is relatively simple as parents only need to submit five pieces of information: name of the parent, mobile number, email address, name of the school the child goes to, and the first four digits of the child’s HKID card or birth certificate.
Also, parents can register at any time within the eight-day period, as the draw is not conducted on a first come, first serve basis. Child and juvenile masks are available to cater for children of different ages.
Furthermore, UNICEF HK has partnered up with Circle K where winning families can pick up their free masks by presenting the redemption code at one of the redemption points in 38 designated outlets.
The organisation hopes that this initiative will lessen the burden of local families in sourcing face masks for their children, and help them to get ready the resumption of classes.
The face mask giveaway is completely free and directly benefits local children. As such, UNICEF HK appeals to the public not to forget the children around the world who are affected by the virus.
The organisation calls for support to their global and local work by making a donation through the PayMe QR code, which is printed on the face mask boxes, or the ‘for every child, hygiene‘ website.
“‘for every child, hygiene‘ is the largest local programme since UNICEF HK’s founding 35 years ago, which aims to benefit 10,000 grassroots families. The fight against the COVID-19 pandemic is really about humanity’s survival over the world. During these challenging times, we managed not only stand fast by our global fundraising work but also launched a local programme,” said Judy Chen, Chairman of UNICEF HK.
“These would not have been possible without the support of the authorities, organizations and supporters. For this, on behalf of the beneficiary families and children, I would like to offer my deepest thanks,” she added.
“Children like adults are also affected by the pandemic. Some of the impacts are visible while others are not. Apart from satisfying the needs of children to fend off virus, ‘for every child, hygiene’, also cares for their mental health, as children are forced to stay home for an extended period of time,” noted Martin Lee Ka-shing, principal sponsor of ‘for every child, hygiene’.
“I hope that by distributing child face masks through UNICEF HK, more people will pay attention to children’s hygiene and infection prevention needs. Also, this will lead to more attention to children’s mental wellness and address sources of anxiety, so that their body and mind can continue to enjoy a healthy development,” he added.